Published Books
By Brad Giles
Bigger isn't Better, Better is Better Avoiding the pressure for endless growth to build a better business (and life)
For decades, business books have urged owners to focus on getting bigger. Yet for many, this undisciplined pursuit of more creates debt, complexity, and stress. What began as a dream of freedom becomes a business that drains their energy and makes them feel trapped.
In Bigger isn’t Better, Better is Better, Brad Giles delivers a complete rethink of how owners build their companies and their lives. He shows why choosing the better mindset, focusing on teams, customers, offerings, and financials, then compounding these gains over time, creates stronger businesses. With that foundation, owners can then take the final step: designing a better life with intention and finally realising the freedom they set out to achieve.
Bigger isn’t Better, Better is Better is the essential guide for owners who want to build a stronger business and enjoy the freedom to live life on their terms.
Release date: October 2025
Available in: paperback, audiobook and ebook
Onboarded For Managers Helping managers bring new hires to the point where they are effective, faster
In this easy-to-read book for all managers, supervisors and entrepreneurs, Brad Giles outlines the simple step-by-step process that leaders worldwide use to significantly increase the effectiveness of both new hires and existing teams.
Equal part business fable and business handbook, as well as being backed by a global research study and years of implementation, Onboarded for Managers brings dramatically more confidence to leaders responsible for managing new hires. Designed to complement the original book Onboarded, Onboarded for Managers offers key concepts in an easier-to-consume format.
Onboarded. How to bring new hires to the point where they are effective, faster
In this easy-to-read book for all entrepreneurs, managers and HR professionals, Brad Giles outlines the simple step-by-step process that leaders worldwide use to significantly increase the effectiveness of both new hires and existing teams. Backed by a global research study and years of implementation, Onboarded. brings dramatically more confidence to leaders responsible for managing new hires.
Release date: October 2022
Available in: paperback, audiobook and ebook
Made To Thrive The Five Roles to Evolve Beyond Your Leadership Comfort Zone
In this book Brad Giles provides a detailed step-by-step process for leaders to identify their key opportunities, evolve beyond their leadership comfort zone and implement tools to achieve enduring greatness as a leader. Made to Thrive is a simple, practical and definitive practitioners guide on how to be a great leader.
Release date: November 2019.
Available in: paperback, audiobook and ebook
About the Author
Brad Giles
Brad Giles has more than twenty years’ experience as a serial entrepreneur, strategic planner and leadership coach. He has twice been recognised as a BRW Fast 100 founder, an EY Entrepreneur of the Year finalist, and is actively involved in EO, the Entrepreneurs Organization. Brad is also the author of Made to Thrive: The Five Roles to Evolve Beyond Your Leadership Comfort Zone, a prescriptive guide on how to become a great leader. Each week Brad co-hosts The Growth Whisperers podcast and writes a weekly newsletter, both which discuss how to build enduring great companies. Today, as founder of the strategic planning and coaching consultancy Evolution Partners, Brad works with CEOs and leadership teams to build enduring, great companies.
